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Christian Self-Publishing Companies and Comparisons of Their Most Popular Packages

Cari Jean resides in North Dakota, where she works as a freelance writer and blogs at Faith's Mom's Blog.

Parable Christian Stores like the Rainbow Shop in Bismarck, ND are places that Christian authors would hope to see their book being sold.

Parable Christian Stores like the Rainbow Shop in Bismarck, ND are places that Christian authors would hope to see their book being sold.

Alternative Publishing Options for Christian Authors

Christian authors have many advantages to working with a Christian self-publishing company. One of the main advantages is that they know the distributors, bookstores, literary agents, and publishers in the Christian market, which enables them to get the author's book to their target audience: other Christians.

Like other self-publishers, Christian self-publishing companies offer print-on-demand services, a nonexclusive contract, a 100% royalty rate, e-books, and many other services provided by mainstream publishers. The only real difference is that they do not publish anything that contradicts or defames the Word of God.

With the increased numbers of Christian (and mainstream) self-publishers, authors no longer have to depend on the big publishing houses anymore. There is no longer the hassle of submitting manuscript after manuscript in the hopes of getting published. Authors can now be more independent, hence the phrase "indie authors."

They can also have more control over the design, editing, and marketing of their books. It is truly an exciting time for writers.

This article will offer a bit of information about some Christian self-publishing companies and comparisons of their most popular packages.

Most Christian self-publishers will not publish anything that contradicts the Word of God.

Most Christian self-publishers will not publish anything that contradicts the Word of God.

Christian Self-Publishing Companies

Here's a list of some of the most popular Christian self-publishing companies.

Xulon Press

Xulon Press is a subsidiary of Salem Communications, and according to their website, they are the largest Christian self-publishing company of print-on-demand Christian books. They are also the first print-on-demand self-publisher for Christian authors. They "make Christian publishing fast, easy and affordable."

As a Christian self-publishing company, Xulon press does not publish books that degrade the gospel of Jesus Christ. They refuse to publish books having to do with the occult, pornography, homosexuality, New Age, and other subjects they feel are condemned by Scripture.

Xulon press claims they can get your book into 71,000 bookstores in the world and on the Internet. They can produce your book in 90 days.

Innovo Publishing

Innovo Publishing is a conservative Christian-based, family-owned publishing company. Innovo says that when you join with them to publish your book, you are joining their family.

Innovo Publishing's primary purpose is to get the Gospel of Jesus out through publishing. They do not publish anything that defames or undermines the Bible.

With a rush order, they can get your book together in 45 days and market your book to their global network of 30,000 wholesalers and retailers.

Westbow Press

Westbow Press became a self-publishing imprint of Thomas Nelson Inc, a leading Christian publishing company, in 2009. Their slogan is "Begin Your Legacy."

Westbow's standards include working with authors who have a Christian worldview, profess to have a relationship with Jesus, embrace the central truths of Christianity, and who have biblical morals. Authors and their books that do not meet their editorial standards will not be published.

Newbook Publishing

Newbook Publishing, a division of Reliance Media, has been a Christian book publisher for over 40 years. Their slogan is "Making book publishing simple and profitable."

Newbook Publishing will not publish a book that contradicts the Bible or contains profanity and/or explicit content. Their core values include integrity, hard work, deadline adherence, marketing savvy, creativity, clear vision, and traditional Christian values.

They claim they will get you the lowest book publishing price and the highest royalties with no hidden fees.

Note: Please note this company is no longer in business, and their website will redirect you to Certa Publishing.

Winepress Publishing

Winepress Publishing has been a Christian publisher since 1991. Their slogan is "Your Book, Defined."

Something unique about Winepress Publishing is its "no gossip" policy. Employees of the publishing company sign an agreement saying they will not talk negatively - in or out of the office—about an author with whom they are working. This policy is based on the scripture from Ephesians 4:29

Do not let any unwholesome talk come out of your mouths, but only what is helpful for building others up according to their needs, that it may benefit those who listen.

Note: Please note this company is no longer in business. Please visit their website for further details.

Which Christian Self-Publisher Works Best for You?

ServicesXulon PressInnovo PublishingWestbow Press

cover design




interior design




trim size choice




personalized back cover




electronic proof




ISBN number




U.S. Copyright




bookstore availability




automatic fulfillment of book orders




library availability




books in-print listing




online bookstore page










Google book preview




author support team




author & royalty account




marketing consultation




nonexclusive contract




100% royalties




new release catalog




trade show placement




Int'l book distribution




espresso book machine




toll-free order service




press release distribution




Google advertising campaign


5 key words


author business cards




author bookmarks




free paperback books




Best-Seller Pkg. Price




e-book pub. & distrib.

included in package price


included in package price

Options Included

For the above Christian self-publishing companies, if you want the whole package with everything included, the price can range from $4,000–$9,000. Options included in some of these bigger packages include book signing kits, rush printing that only takes 45 days, video book trailers, social media packages, advertising campaigns, and hardcover editions.

All of these publishing packages allow you to either do a little or do a lot with your book.

If you are looking to get your Christian book self-published, I hope this information has helped you along in your journey. If you have had any experience with the above self-publishers, I would love to see your comments.

Other Christian Self-Publishing Companies

This content is accurate and true to the best of the author’s knowledge and is not meant to substitute for formal and individualized advice from a qualified professional.


William Kovacic from Pleasant Gap, PA on April 27, 2020:

I just found this. I like the idea of Christian publishing, but when I think of self-publishing, I think of something like Lulu or KindleDirect which are basically free except for the cost of books. For those of us who don't need all the bells and whistles, are there any Christian organizations that allow you to truly self-publish a book? Thank you in advance.

ShirleyJCJohnson on December 02, 2014:

thank you, cari jean

Cari Jean (author) from Bismarck, ND on December 02, 2014:

ShirleyJCJohnson - I understand where you're coming from. One thing that is a little scary is investing all that time and money into a project only to end up not selling any books! It's something that requires a lot of prayer and if you really feel you are to do a devotional God will make a way!

ShirleyJCJohnson on December 01, 2014:

I would love nothing more than to have the thoughts and ideas in my head for a devotional book come to life through the pages of an actual book, or even E-reader format; but, the pricing is astronomical, and those who want to write and publish can't. I know it takes money to make money; but, how can a person on a fixed income get published with no money down.

Cari Jean (author) from Bismarck, ND on May 28, 2012:

aguasilver - Thanks for you comment. It is my understand that as long as what you write follows under these Christian self-publishers guidelines they would work with you to get your book in print.

John Harper from Malaga, Spain on May 28, 2012:

Good info, but I doubt they would print me! and in any case I believe we publish for nothing when we spread the word, and let God provide the provision.

But an excellent hub and well researched.


Cari Jean (author) from Bismarck, ND on February 04, 2012:

htodd - Thanks so much for your comment!

htodd from United States on February 04, 2012:

That is really a great post Cari..Thanks for the nice post

Cari Jean (author) from Bismarck, ND on January 11, 2012:

highvoltagewriter - You're welcome!

William Benner from Savannah GA. on January 11, 2012:

Wow, what a great guide, it gives me several options! Thanks!

Cari Jean (author) from Bismarck, ND on December 27, 2011:

DeBorrah - thanks so much for your comment. Hope you are having a blessed Christmas season and will have a wonderful New Year!

Elder DeBorrah K Ogans on December 26, 2011:

Cari, Nice helpful presentation! Very informative and resourceful! Thank You for sharing, Peace & Blessings! God Bless You!

Cari Jean (author) from Bismarck, ND on December 24, 2011:

Blossom SB - thanks so much for your comment. I'm tempted to try one of these suggestions too for a Christian novel I have written but have yet to do more with.

Bronwen Scott-Branagan from Victoria, Australia on December 23, 2011:

Thank you for your helpful advice - and that it is set out so clearly. I'm tempted to try one of your suggestions with my next book.

Cari Jean (author) from Bismarck, ND on November 19, 2011:

Linda - thanks so much for your comment! It was a fun article to put together and very educational for me as well.

Linda on November 16, 2011:

Thanks so much for this carefully researched and enormously helpful article!

Cari Jean (author) from Bismarck, ND on November 04, 2011:

htodd - thanks so much for stopping by!

htodd from United States on November 01, 2011:

Great post...Thanks

Cari Jean (author) from Bismarck, ND on October 13, 2011:

NewBookPublishing - thanks so much for your comment. What a wonderful word from the Lord that Mr. McGuffin received. I love that your company, along with the others listed, truly honor God by not publishing anything that contradicts His Word.

NewBookPublishing on October 13, 2011:

Thank you Cari for including NewBookPublishing on your list. I think you did a great job evaluating each company and I know this will be very helpful to many authors. The Lord gave NewBook's owner, Patrick McGuffin, a word many years ago to "take what is seen by the eyes of a few and let it be seen by many." With this in our hearts, it is our great honor to help publish the words God has given authors and help market it to thousands!

Cari Jean (author) from Bismarck, ND on September 10, 2011:

James - glad you could find this useful. I am looking forward to your book - any book you write will definitely be worth reading!

James A Watkins from Chicago on September 10, 2011:

Thank you for this very useful article. I am going to keep this handy for when my book "The History of the Christian Faith" is finally finished.

Cari Jean (author) from Bismarck, ND on August 28, 2011:

Pam Marie - thank you so much for your comment! I am so glad to hear that this helped you!

Pam Marie on August 28, 2011:

Wow, to see the publishers side-by-side with what they offered helped me tremendously.

Cari Jean (author) from Bismarck, ND on August 12, 2011:

Winsome - thanks so much for your comment. I have downloaded a couple of e-books on my computer but it just doesn't feel right to read them that way. I suppose I will have to get with the times though!

Winsome from Southern California by way of Texas on August 12, 2011:

Hi Cari Jean, as a publisher myself, it's nice to know people are still making actual paper books still. The Kindles are looming on the horizon. Thanks for the great review. =:)

Cari Jean (author) from Bismarck, ND on August 11, 2011:

EMWynnwritessews2 - thanks for your comment - I know I have thought about self-publishing too so I learned along with writing this hub.

EMWynnwritessews2 from Orlando, FL on August 11, 2011:

Great hub! I have often thought about this topic, but never did any research. Thanks for doing the work for me and others.

Cari Jean (author) from Bismarck, ND on July 31, 2011:

Duchess - great to hear from you! Thanks so much for your comment. Thanks for passing it on!

Duchess OBlunt on July 31, 2011:

Great information Cari Jean - well done. I have passed on your hub to my sister. I think she might find it very useful.

Cari Jean (author) from Bismarck, ND on July 30, 2011:

Hyphenbird - thanks so much for your comment. You're right, I think before getting into any publishing situation you have to be careful and make sure everything is legit. I thought that was cool too about Winepress's NO Gossip policy!

Cari Jean (author) from Bismarck, ND on July 30, 2011:

Pamela - I know I have thought about it too which is why writing about Christian self-publishers was a good way to learn more. I will take a look at your hub and be sure to vote - congrats on being in the tug-of-war!

Brenda Barnes from America-Broken But Still Beautiful on July 30, 2011:

Thanks for all the information Cari Jean. I would just add that some publishers use the word Christian to draw hopefuls authors and one must be careful.

I love that Winepress has that great Ephesians 4:29 policy. That alone makes me want to publish with them!

Pamela Oglesby from Sunny Florida on July 30, 2011:

This is a very helpful hub for writing Christian books. I have thought about trying to do that in the future and your hub is very informative.

I am in the Tug of War hub contest for just this weekend. I don't know if you read my hub but it was about caring for an elderly parent in your home with a lot of need to know facts. If you are so inclined and have time I would appreciate your vote. As I think these voting sites are sometimes hard to find this is the link:

If you have already voted or don't want to that's fine as I surely don't want to pressure anyone. Thanks.

Cari Jean (author) from Bismarck, ND on July 29, 2011:

Maurice Young - thanks so much for your comment.

Cari Jean (author) from Bismarck, ND on July 29, 2011:

ladyt11 - thanks so much for your comment. Glad it is helpful.

Maurice Young from Atlanta, Ga. on July 29, 2011:

A great help in deciding which one to consider.

ladyt11 on July 29, 2011:

Very helpful information, thank you!